Beyoncé Quickly Changes Promo Video Following Cease-and-Desist — As ‘Beyhive’ Superfans Swarm Sphere’s Instagram Page

Beyoncé’s “Cowboy Carter” tour recently faced legal hurdles over the unapproved use of visuals featuring the Las Vegas Sphere in her promotional content. The Sphere Entertainment Group, led by James Dolan, issued a cease-and-desist notice to Parkwood Entertainment, Beyoncé’s production company, objecting to a tour video in which she appeared to engage with the Sphere. The company argued that the imagery was unauthorized and could give fans the false impression that Beyoncé had secured a residency at the venue — a deal that reportedly fell apart due to disputes over costs and rehearsal logistics.

In response to the legal action, Beyoncé’s team acted swiftly, modifying the tour visuals by replacing the Sphere with imagery of Allegiant Stadium — the actual venue for her Las Vegas performance. This change was already in place by the time of her third concert in Inglewood, California, showing the efficiency and responsiveness of her production team in resolving the issue without disrupting the tour.

Meanwhile, Beyoncé’s devoted fanbase, known as the Beyhive, rallied on social media, voicing strong support for the artist. Fans flooded the Sphere’s Instagram with comments criticizing the company’s legal move and defending Beyoncé’s artistic choices. The wave of online reactions reflected the fierce loyalty of her supporters, especially when she faces public disputes.

Despite these setbacks, the “Cowboy Carter” tour remains a major success, continuing to draw huge crowds in cities like Chicago, Houston, New York, and London. The ability to pivot quickly and maintain momentum in the face of legal trouble is a testament to Beyoncé’s resilience and the powerful backing of her fans.