Like Jennie causes a stir again after Jennie’s Coachella performance

Jennie from BLACKPINK continues to dominate the cultural zeitgeist in more ways than one. While her electrifying solo debut at Coachella 2025 drew global attention, another surprising ripple effect emerged in the wake of her performance—the resurgence of the viral “Like Jennie” trend. Originally sparked years ago by her poised charisma and iconic fashion sense, the phrase “Like Jennie” has once again taken over social media, fashion circles, and music discussions alike. But why is it making waves again? And what exactly does it mean to be “Like Jennie” in 2025?

The Legacy of “Like Jennie”

The phrase “Like Jennie” first began circulating among fans around 2018, when BLACKPINK’s popularity was reaching new heights. Known for her duality—soft-spoken off-stage but fiery and confident on-stage—Jennie quickly became a symbol of self-expression, independence, and trendsetting. “Like Jennie” morphed from a simple compliment into an entire mindset, inspiring fans to be unapologetically themselves.

In fashion, “Like Jennie” came to mean a blend of high-fashion elegance and streetwear boldness. In music, it represented versatility—being equally at home in rap, pop, and R&B. And in attitude, it embodied the quiet confidence and introspective strength Jennie became known for.

Fast forward to 2025, and after her groundbreaking performance at Coachella, the term is no longer a whisper among fans—it’s a movement all over again.

The Coachella Catalyst

Jennie’s Coachella performance wasn’t just a musical milestone—it was a cultural reset. With a stage presence that blended theatrical artistry and personal storytelling, she captivated audiences not just at the festival, but worldwide. From her avant-garde outfit choices to the bold choreography and live vocals, it was a moment fans knew would go down in history.

Performing tracks from her solo project “Ruby,” Jennie took risks with genre fusion, showcased new choreography, and reintroduced her as a multidimensional artist. But what struck a deeper chord was her message of self-ownership and transformation. Fans, especially Gen Z, resonated with her journey of evolving without explanation—doing things “Like Jennie” once again meant doing things on your own terms.

Within hours, “Like Jennie” began trending on X (formerly Twitter), TikTok, and even Instagram Reels. From makeup tutorials inspired by her Coachella glam to commentary on how Jennie navigates fame with grace, the phrase saw a digital rebirth.

Fashion Brands and the “Like Jennie” Effect

The Jennie effect isn’t limited to social media—it’s influencing brands too. After Coachella, searches for Jennie’s outfits skyrocketed. Designers who collaborated with her, including Chanel, Gentle Monster, and Jacquemus, reported a spike in global traffic. One fashion commentator on TikTok summed it up best: “Jennie doesn’t follow trends. She is the trend.”

Fashion houses quickly jumped on the bandwagon. A few days after her Coachella performance, luxury brand Miu Miu teased a “Like Jennie” capsule collection—unofficially inspired by the bold yet understated glam she flaunted on stage. Meanwhile, several Korean streetwear brands released collections named “Ruby Vibe” and “Jenniecore,” echoing her influence.

“Like Jennie” is now more than a style—it’s shorthand for intentional confidence, authenticity, and soft power.

Jennie’s Message of Quiet Strength

A major reason the “Like Jennie” wave has returned is the emotional undertone of her latest artistic chapter. At Coachella, Jennie wasn’t just performing; she was revealing. The lyrics in “Ruby” and the stage visuals carried deeply personal themes—resilience, heartbreak, healing, and rebirth. Rather than shouting her triumphs, Jennie let her vulnerability speak volumes.

This quiet strength resonated with audiences who feel increasingly disillusioned with performative perfection. In a world of filters and curated personas, Jennie’s realness is refreshing.

Her post-show interview with Rolling Stone Korea only fanned the flames of admiration. “I didn’t come to Coachella to prove anything,” she said. “I just wanted to show a version of myself that feels true today. That’s all.”

That authenticity is what fans mean when they say “Like Jennie.” It’s not about emulating her style or her fame—it’s about honoring your own voice, just as she has.

TikTok and the Meme Renaissance

If Instagram was where “Like Jennie” first thrived, TikTok is where it’s currently exploding. Edits of Jennie’s Coachella moments, stitched with captions like “She’s the standard” and “I want to live like Jennie,” have garnered millions of views.

The meme side of the trend is equally entertaining. One viral video compared daily routines with the line: “Me waking up at 7AM for work like Jennie prepares for Coachella.” Others showed users trying to channel her iconic poses, walk, and facial expressions—often ending in hilarious fails. But even the humor is rooted in admiration.

Many influencers have made “Like Jennie” the centerpiece of their content strategy, creating lifestyle vlogs inspired by her calm routines, minimalism, or skincare habits. From “Jennie-inspired morning routines” to “Dressing like Jennie for a week,” TikTok has become the main hub for her cultural revival.

Global Media Coverage and Cultural Commentary

Global outlets have also caught on. Vogue, Elle, and NME all published articles analyzing Jennie’s enduring star power. One Elle UK article was titled, “Jennie Kim’s Coachella Isn’t Just a Performance—It’s a Cultural Phenomenon.” Meanwhile, Korean commentators pointed out the unique power Jennie holds in shaping international perceptions of Korean fashion, music, and femininity.

Critics have praised how Jennie balances edge and elegance, East and West, personal and public—making her an icon not just of K-pop but of global artistry.

And now, “Like Jennie” has become academic fodder as well. A few pop culture scholars have cited her as a case study in a new wave of female representation in media—autonomous, layered, and unafraid.

The Future of the Phrase

So, what’s next for “Like Jennie”? If history is any indicator, Jennie will likely continue evolving, and so too will the phrase that has come to define a generation of admirers. Whether it’s through future solo projects, acting roles, or creative collaborations, Jennie’s impact is unlikely to fade anytime soon.

Brands, fans, and artists are all watching closely. Already, her influence is shaping marketing strategies, fashion lines, and musical aesthetics. But more importantly, she’s empowering people—especially young women—to embrace who they are, not who they think they should be.

Because at its core, “Like Jennie” isn’t about being her. It’s about being you—with the same grace, confidence, and authenticity that she exudes.